Squidoo, the 14^th fastest growing website, launched in 2005, today has over hundreds of thousands of users in a very short span of time . Essentially a community based web page creation platform, it is being leveraged as a very effective Web 2.0 phenomenon by smart internet markets across the board. It’s remarkable popularity can be attributed to the following:

· Squidoo empowers the internet marketer to create a quick content rich web page ( known as lense) , complete with text, graphics, video & superb web 2.0 interactivity.

· Hosted on the Squidoo.com domain, these squidoo lenses or webpages are absolutely FREE.

· Enables the marketer to tag the lenses with relevant tags ( equivalent to keywords) based on the topic of the lense & attract targeted traffic.

· Key Search engines like Google, Yahoo, MSN, AOL love squidoos and hence rewards the internet marketer with high search engine rankings, provided the content is optimized and the tagging is appropriate & relevant to the content of the lense.

· Squidoo lenses get indexed faster in the search engines than the regular websites and blogs.

· Unlike hub pages, there are no restrictions to the number of outbound links from the lense. A single internet marketer can have multiple lenses in one account.

Beyond these benefits the key two fold significance of Squidoo lies in the fact that within itself it is a very valuable information resource to the world offering fresh & rich content on almost any niche /subject at any point in time.

Second, it offers the internet marketer the flexibility to promote any product / service / business and make money online. This in fact is one of the key rationale for its mounting popularity across the internet.

Squidoo lenses can be used for numerous purposes including marketing, link building, traffic generation etc. More step by step detailed audio video tutorials on how to build a squidoo lense from scratch & then optimize it to make fast money online are included in the attraction marketing training.

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Web 2.0 Social Media Marketing is the latest buzz across the internet today. The fact that Social Marketing internet marketing strategies by most successful internet marketers further substantiates the popularity it enjoys today. 

In other words, any internet marketer, building on a budget and really serious to have his online business opportunity being made visible to a massive avalanche of targeted traffic consistently day in and day out needs to incorporate web 2.0 social media marketing techniques in his internet network marketing strategies.

Yet another factor that has been significantly responsible for it's ever increasing craze is the fact that the social media marketing techniques are absolutely free to use. But the investment that one needs to make in the social marketing strategies are  massive amounts of  time , energy & efforts.

In my perspective these personal commitments & efforts that are required to be invested in to it are far more valuable than the capital investment.

And that's what is the most important question? Does Social Marketing work? Does it really pay to put in enormous time & efforts in networking with the so called 'friends' on these social sites.  I have personally come across several internet marketers all over the forums complaining that contrary to their perception, they are seeing virtually no gain of their so called engagement with fellow network marketers  across the social sites like MySpace, YouTube, Hub pages,Facebook , Squidoo etc.  This infact was the inspiration , behind writing this post today.

Yes, by far, web 2.0 social network marketing can be used most effectively to create an endless flow of real targeted traffic to your online business opportunity, irrespective whether it is mlm, network marketing, affiliate marketing or the traditional product & service business opportunity. The key to this is knowing how to network efficiently in the social environment. The core of this will boil down to the realisation of how to convert your fellow network marketers/ friends in the social environment to your customers/ leads, dependent on the nature of your business opportunity.

Some of several tips that can help your Social Marketing Site friends get interested in what you have to market are as follows:

1. Go through your friends profiles & visit their blogs, websites thru their links posted on their profiles.

2. Leave genuine & relevant comments on their blogs,which brings you to the blog owners notice.

3. Do stumble upon the pages that you like in their blogs & websites & leave good reviews about them.

4. If you find something really worth sharing,bookmark it to your facebook, delicious or propeller accounts & send the link to 10-15 friends asking them to stumble it and share it further to their friends.

5. Write back to these friends of yours, for whom you did this activity, informing them how you really appreciated their good work and did your bit to popularise good web content amongst your friends.

6. Then do add subtly that you would genuinely appreciate their feedback on your blog /website that you want them to visit.

7. This automatically fuels a reciprocation gesture and your friend would actually make an immediate effort to go thru your links /blog/ websites & do the same activity or more for you to adequately thank you.

8. In an effort to make a relevant & suitable comment these friends will meticulously go through your blogs/websites & the offers that it makes.And more often than not, if they find your offers truly worthwhile, they will gladly join it or buy the products & services that you promote.

I personally spend an hour daily doing this activity for atleast 5-6 friends every day. And in return I have atleast 5-6 friends doing the same for me & spreading the content to atleast 15 uncommon ( friends that we don't share in common) friends of theirs.In other words I have almost 75 -90 people stumbling upon my pages daily.

The result of this activity is many fold. I am able to build a huge traffic to my blog / website, my web content gets voted & stumbled upon & my search engine rankings go up, making me come higher on search results, and getting more organic traffic to my blog ie people who are actually searching for me and my product, thus increasing my sales conversions.

Yet another positive impact is that you dont have to resort in to black hat activities to promote your pages, saving you from the serious search engine penalties that could hurt you & your business in the long run. Needless to mention, even my friends who book mark me ,actually end up buying a product or two from my blog or website.

I sincerely hope my words are able to give you a picture of how powerful this whole gamut of social marketing can be, provided you know how to steer it in your favour.

Merely following the crowd and building profiles on Facebook, MySpace, Digg won't help. You have to have a clear understanding of the whole synergistic working of the social sites & how the entire social web can be made to work  to help your sites rank higher on the search engines & thereby create an avalanche of real human traffic to your website that can convert in to your leads, customers  & eventually profits for you & your business.

I invite you to take a look at an invaluable free Internet Network Marketing Training Resource, that can help you build your business using  social marketing tools , step by step, click by click, in a manner that can catapult your online business to instant success.