Tuesday
03Nov2009
List Building & Lead Generation For MLM / Network Marketing Home Business : Using Smart Opt In Email List Building Tips & Techniques !!
Tuesday, November 3, 2009 at 01:39PM
Attracting Leads To Opt In To Your Email Marketing List :
This post focusses on how to get your internet based mlm home business website visitors to opt in to your email marketing list for your network marketing success. Discussed below are some mlm home business lead generation & list building tactics that will make your home business website attract prospects like a magnet & have them sign in for your opt in email marketing list.
1. Offer prospects visiting your mlm business website a free subscription of one issue to your paid home business e-zine, to get them to join your email marketing opt in list . No strings attached. List out all the headers of the topics related to the mlm / network marketing industry that are being covered in the issue.
Add an attractive cover pic / graphic of this ezine to the webpage of your home business website. Pictures attract & engage prospects better than words. Not only will the prospective leads join your email marketing list, chances are they may decide to subscribe to your paid ezine by buying the subscription, in case they like the free issue of your home business subscription.
2. Have the prospects visiting your mlm opportunity website sign-up to your opt-in list to get access to download a free report about the latest mlm information that most people in your target market are seeking .Design the topic of the free report that compels the prospect to leave his name and email on your website's list.
Needless to mention, the header /subject of the ebook should be related to your target audience. eg. in case you are in the network marketing business then the title of ebook should be about some burning issues / pain points that marketers in the multi-level marketing industry face.
3. Offer the mlm prospects a free membership inside your member's only area of your business web site for a limited time period, should they sign up to your opt-in list. Have them sign-up your list to receive a user name and password to get access to your home business website. You can limit the free access to the basic level of marketing information that your paid membership offers.
4. Offer your prospects a one question free consulting via e-mail.should they sign up to your email list. Ask them fill out a small form to e-mail you with their marketing / opportunity related questions.
5. Organize an interactive poll on your home business web site. Also offer a freebie of value to all participants who sign in to the list builder squeeze page. This will increase the participation of prospects who would elect to send their vote or opinion.
6. Design a small email course & set it up on your autoresponder to be mailed to all who sign up your email marketing list on your home business website. It should ideally be on a topic most prospects in your target market ( multi-level or network marketing industry) are looking information for. Just get them to fill out their contact information to be added to your list to receive the free course.
7. Offer your visitors free software to download. Have them sign-up your list to get an access code to unlock the software.
These are some of the innovative list building strategies that can be used to increase the traffic to your mlm website, engage them by offering real value and have them opt in to your email marketing list.